Published 12 October 2020


Following the success of this summer’s MonsterHero Safari, The Lexicon has today announced the return of MonsterHeroes, with a Villainous twist for Halloween, offering a fun and safe activity in the town centre this half term.

Launching on Wednesday 14 October 2020, and running until Sunday 1 November 2020, families are invited to search the town centre for ten creepy (but cute) MonsterHero Villains hidden on posters in retailers’ windows across The Lexicon!

With ten monsters to find, hunters can scan QR codes to learn the names, stories and powers of all ten characters to unlock a free eBook of their villainous adventures.

The hunt is on! Start the safari by going to and finding their first character. Learn the names, stories and powers of all 10 creepy but cute villains and then read about their first mischievous adventure in a free eBook.

To take part simply:

  1. Scan any character’s QR code to begin collection them
  2. Hunt down the monstrous villains using the map
  3. Learn their names, stories and powers by scanning their QR codes
  4. When you’ve found them all download and read your very own eBook

You will find the 10 monsters in the windows of the following retailers

  • Poundland and Sally’s Beauty in Princess Square
  • Menkind and Primark on Braccan Walk South
  • New Look and Beauty Base on Braccan Walk North
  • Accessorize and H&M on The Avenue
  • Holland & Barrett and Costa Coffee on the High Street

Event dates and times

Between 14 Oct 2020 - 01 Nov 2020

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