This February, The Lexicon, will host a fabulous interactive trail based on Eric Carle’s best-selling children’s book, The Very Hungry Caterpillar.

Following the same journey of the caterpillar from egg to butterfly, visitors will wind their way through an assortment of larger-than-life fruit sculptures, a cosy chrysalis and a beautiful butterfly, all based on artwork from the famous book.

The interactive mini adventure, which will run from Saturday, February 11 to Sunday February 19 2023, will help to teach children about the close relationship between plants and insects as they search for items such as apples and pears to complete the trial.

Sue Boor, head of marketing at The Lexicon, says:
“The story of The Very Hungry Caterpillar has enchanted children for decades and we can’t wait to see families enjoying the trail in half term week.  While a fantastically fun activity, the trail is also about the importance of nature, which fits in perfectly with our ethos and partnership with Bracknell Forest Council.”

Visitors to the town centre, can pick up a trail leaflet and free piece of fruit (while stocks last) at Waitrose to start their adventure.

Cllr Marc Brunel-Walker, executive member for economic development and regeneration at Bracknell Forest Council says:
“I can’t wait to see The Very Hungry Caterpillar in the town centre. Times are tough at the moment, so it’s great to see The Lexicon put on another fantastic free family activity for the school holidays.”

Fenwick and Waterstones will be hosting free story telling on Tuesday, February 14 and Friday, February 17 2023. Places must be booked in advance by visiting The Lexicon website.

Fuego (Fenwick), Las Iguanas, Marks & Spencer Café, Tangs, The Real Greek, Wagamama and Waitrose Restaurant are also supporting the event with various kids eat free offers.

Did you know that a copy of The Very Hungry Caterpillar is sold somewhere in the world every minute? While the book was published more than half a century ago in 1969, it remains a bookshelf staple for many families today.